Driving Results: Thousands of New Sign-ups For a Car Buying Platform
We built an influencer program that positioned CarEdge as the go-to destination for car shoppers seeking transparency and expert guidance.
< Industry >
SaaS
< Target market >
USA
< Client >
CarEdge
< Product >
Car Buying Service
< THE CHALLENGE >
By teaming up with auto experts and car enthusiasts, we showed how CarEdge helps buyers navigate the car market confidently, resulting in thousands of new account sign-ups for the platform.
< RESULTS >
2.5M+
Organic Views
30+
Pieces of content
- Position CarEdge as the leading car-buying service
- Generate cost-effective new account sign-ups
< Campaign Goals >
This is some text inside of a div block.
< Strategy >
We partnered with automotive influencers who know the market inside out and could naturally highlight CarEdge’s data-driven insights and tools.
< HOW WE DID IT >
We ran a multi-month campaign that blended long-form educational videos with short-form, snackable content.
Influencers broke down real-life car-buying scenarios, reviewed CarEdge tools, and shared practical ways to save money at the dealership.
Over time, we spotlighted different features, from market analysis to AI Negotiator, showing how CarEdge simplifies every step of the car-buying process.
< TAKEAWAYS >
Real expertise fuels results.
By partnering with influential experts who educate rather than just entertain, we positioned CarEdge as a trusted advisor for anyone looking to buy or sell a car.
< Post-Campaign Impact >
The influencer content continues to generate steady sign-ups and referrals months later, serving as proof that evengreen content creates a lasting impact.
SEE MORE CASES
“ I happily watched this whole ad.”
Tim Belomo
“I’m influenced. Let me go see how much it is.”
Rob
“This is the most logical partnership I’ve ever seen in my life”
Andrew Crusoe
“When you know from the beginning that the entire video is a commercial but you watch it anyway … that’s some good stuff right there!”
@MisterItchy
“Also, this is the most brilliant partnership ever.”
That Midwestern Mom
“I trust them already bc they have genius taste in marketing.”
Erin @sneakybrownnoser
“Better than most corporate training films, right here.”
@jpo3811
“Now that’s an incredibly well matched ad.”
@joachimschoder
“As a person who hates ads, that was the most flawless, relevant, and timely segue from content to sponsor I’ve ever seen.”
@adx442
“ I happily watched this whole ad.”
Tim Belomo
“I’m influenced. Let me go see how much it is.”
Rob
“This is the most logical partnership I’ve ever seen in my life”
Andrew Crusoe
“When you know from the beginning that the entire video is a commercial but you watch it anyway … that’s some good stuff right there!”
@MisterItchy
“Also, this is the most brilliant partnership ever.”
That Midwestern Mom
“I trust them already bc they have genius taste in marketing.”
Erin @sneakybrownnoser
“Better than most corporate training films, right here.”
@jpo3811
“Now that’s an incredibly well matched ad.”
@joachimschoder
“As a person who hates ads, that was the most flawless, relevant, and timely segue from content to sponsor I’ve ever seen.”
@adx442
“ I happily watched this whole ad.”
Tim Belomo
“I’m influenced. Let me go see how much it is.”
Rob
“This is the most logical partnership I’ve ever seen in my life”
Andrew Crusoe
“When you know from the beginning that the entire video is a commercial but you watch it anyway … that’s some good stuff right there!”
@MisterItchy
“Also, this is the most brilliant partnership ever.”
That Midwestern Mom
“I trust them already bc they have genius taste in marketing.”
Erin @sneakybrownnoser
“Better than most corporate training films, right here.”
@jpo3811
“Now that’s an incredibly well matched ad.”
@joachimschoder
“As a person who hates ads, that was the most flawless, relevant, and timely segue from content to sponsor I’ve ever seen.”
@adx442
“ I happily watched this whole ad.”
Tim Belomo
“I’m influenced. Let me go see how much it is.”
Rob
“This is the most logical partnership I’ve ever seen in my life”
Andrew Crusoe
“When you know from the beginning that the entire video is a commercial but you watch it anyway … that’s some good stuff right there!”
@MisterItchy
“Also, this is the most brilliant partnership ever.”
That Midwestern Mom
“I trust them already bc they have genius taste in marketing.”
Erin @sneakybrownnoser
“Better than most corporate training films, right here.”
@jpo3811
“Now that’s an incredibly well matched ad.”
@joachimschoder
“As a person who hates ads, that was the most flawless, relevant, and timely segue from content to sponsor I’ve ever seen.”
@adx442
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